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Parents Aren’t Aware Of the Career and Earning Opportunities with Apprenticeships

      New research from the IMI has found that only just over a third (36%) of parents would encourage their child to do an apprenticeship, and more than 1 in 10 think people who choose vocational training are not as clever as those who take an academic route after school. Worryingly, this misconception about the value of apprenticeships has increased since in 2014, despite the government placing greater emphasis on vocational training and university fees rising.